Music Video Professional Project: Starboy

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    The music video was for the first song of The Weeknd's album, Starboy. It basically introduces The Weeknd's new musical persona, and makes a statement about how he feels about his role in the music industry. The music video has amazing editing and cinematography. The rich blue, green and red color scheme is beautiful and fits the tone of the song very well. The editing matches the beats perfectly, which really emphasizes the catchiness of the song. 
    The story of the video is a bit vague and interpretive, but you can tell that the creators did that on purpose. It begins with the "old" Weeknd (long hair, etc.) tied up in a chair, sitting across from a masked man. The masked man gets up and suffocates the old Weeknd with a bag, killing him. This is representative of The Weeknd "killing" his old persona and moving in a new direction with his music. The masked man then removes said mask, revealing it is once again The Weeknd, but with a new short haircut signifying his change. The new Weeknd then walks around the house and begins destroying various music awards with a giant, glowing red cross. 
    I love the use of color and want to experiment with using more beautiful lightings and color schemes in my videos. Also, beautiful and striking costume design to further emphasize and build characters. 
    The editing is made so that each shot perfectly matches the beats, which is something i try to do with my videos. 
    The creators did a great job with color scheme, cinematography and editing. This one of my recent favorite music videos.

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